Pixels + People — the freelance work of Glenn Maguire.
I direct commercials and brand films. Live action, CG, and both in the same shot.

Liverpool. Directing since 2005. IKEA, BBC One, Eurofighter, Ark.

Currently booking from August 8th 2026

Featured Projects

A hot dog in a bun with mustard on top, placed on a light gray surface. Above it, a white sign with blue, black, and yellow accents reads "You Are KORV Hot dog Quick bite legend."

A few recent things I’m proud of.

Client
Ikea | Turning a food hall into something people would actually play with on TikTok. Built as a native format rather than an ad cut down to 9:16.

Client
Directing a flight sequence for an aircraft that doesn’t exist as flyable hardware, at a level of scrutiny that had to satisfy defence press and government stakeholders

A small bird with orange and yellow coloring perched on a thin branch within dense green holly leaves.

Client BBC1/Leopard Pictures
Leading the CG team across 450+ shots on the Worzel Gummidge Christmas specials,
including a digital robin that had to carry scenes as a character, not sit in the background.

Client
Smiling Wolf | Digital brandwork
for Smiling Wolf's ongoing work with Muse.

How I work — three steps

01 Talk early — Best time is before it’s locked down. A rough idea is enough to start.
02 Approach — I come back with a direction, a treatment and a clear number.
03 Make — Tight production, regular check-ins, no surprises.

Pixels + People — the freelance work of Glenn Maguire. I direct commercials and brand films. Live action, CG, and both in the same shot.

Featured Projects

How I work — three steps

01 Talk early — Best time is before it’s locked down. A rough idea is enough to start. 02 Approach — I come back with a direction, a treatment and a clear number. 03 Make — Tight production, regular check-ins, no surprises.

Pixels + People — the freelance work of Glenn Maguire.
I direct commercials and brand films. Live action, CG, and both in the same shot.

01 Talk early — Best time is before it’s locked down. A rough idea is enough to start.
02 Approach — I come back with a direction, a treatment and a clear number.
03 Make — Tight production, regular check-ins, no surprises.